RhythCOMPANY OVERVIEW / OCTOBER 2026
01 / COMPANY OVERVIEWRHYTH LABS · OCTOBER 2026
Rhyth's Frequency venue preview, with a performance stage and sponsor placement concepts

AN ARTIST-LED ENTERTAINMENT PLATFORM

COME FOR AN ARTIST.
STAY FOR THE WORLD.

Live music, discovery and shared experiences.
A place where fans return, artists build communities
and brands pay to participate.

PRE-LAUNCHMUSIC ACROSS GENRES$75K INITIAL CAPITAL TARGET

Existing venue preview; placements are illustrative. Scroll to explore the company.

02 / THE EXPERIENCERHYTH LABS · OCTOBER 2026

THE SHOW STARTS IT.
CONNECTION KEEPS IT GOING.

An artist brings a fan in. Discovery, music and people give them reasons to return.

01 / DISCOVER

Social

Follow artists, find creative work and keep the conversation going.

Build lasting connections.
02 / LISTEN

Radio

Discover music and artists between live performances.

Give fans a reason to return.
03 / PARTICIPATE

Clubs

Attend shows, meet people and explore artist and brand experiences.

Turn interest into participation.

One account. A growing community. More to come back for.

Connected product vision. Launch readiness and individual capabilities remain subject to testing.

03 / BUSINESS MODELRHYTH LABS · OCTOBER 2026

WHO PAYS RHYTH.
AND WHY THEY RETURN.

INITIAL COMMERCIAL FOCUS

Brands + agencies

Pay for placements, interactive offers and measured campaign delivery.

Event packages → quarterly partnerships.
PLANNED EXPANSION

Event partners

Pay for virtual venues, event tools, support and reporting.

Repeat programs → platform access.
COMPLEMENTARY REVENUE

Fans + commerce

Buy optional Rhyth digital goods and approved merchandise.

More experiences → repeat purchases.
Artist-first economicsArtists retain ticket and tip proceeds after agreed deductions. Rhyth earns through its own commercial relationships.

Future revenue streams are strategic direction, not current revenue. Artist deductions: processing, refunds and chargebacks; taxes excluded. Advanced artist services may follow. Repeat purchases differ from contracted recurring revenue.

04 / TRACTIONRHYTH LABS · OCTOBER 2026

EARLY ARTIST COMMITMENT.
A BROADER PIPELINE.

LOI IN PLACE

Dondria

LOI IN PLACE

Benny the Butcher

LOI IN PLACE

Curren$y

Upstate: four confirmed by founders

Benny the Butcher · Rick Hyde · Klass Murda · Giant Panda Guerilla Dub Squad. Five additional slots pending.

HIP-HOP / R&B / FOLK / COUNTRY / ALTERNATIVE

Building toward launch

Venue previews, artist agreements in development, a revised Upstate operating estimate and initial sponsor conversations.

Full pipeline and current status

Artist status is founder-reported. Benny’s $10K guarantee request remains unresolved; confirmation is not evidence of settled terms. Dondria and Curren$y LOIs relate to the broader pipeline. No completed-event or paid-sponsor traction is claimed.

05 / GROWTH PLANRHYTH LABS · OCTOBER 2026

EVERY SHOW SHOULD
BUILD THE NEXT ONE.

01

Artist audiences

Confirmed Upstate artists begin posting at lineup announcement once Rhyth supplies marketing assets.

02

Lasting community

Profiles, follows and discovery connect them to more.

03

Repeat business

Returning fans support artist rebooking and sponsor renewal.

Why Rhyth

A shared artist world, connected discovery and brand actions that can be measured—not only watched.

An established advertising category

Roblox reports 1,000+ brands using Rewarded Video. Rhyth brings immersive brand participation to artist-led music communities.

Rhyth’s growth and retention hypotheses remain to be validated. Roblox is category evidence, not a Rhyth forecast. Source: Roblox, January 2026. Outreach uses consented channels.

06 / THE NEXT THREE YEARSRHYTH LABS · OCTOBER 2026

BUILD THE SYSTEM.
LET MORE PEOPLE USE IT.

FIRST 6–12 MONTHS

Prove the model.

Reliable shows, returning fans, paying sponsors and known delivery costs.

Rhyth-produced
MONTHS 12–24

Make it repeat.

Recurring artist series, quarterly sponsor deals and tools for approved partners.

Co-produced
MONTHS 24–36

Enable partners.

Multiple communities and partner-run events with less daily founder involvement.

Partner-operated
What scalesReusable venues, activation templates and event tools. Custom builds and extra production are priced separately.

Strategic roadmap, not committed launch dates. Signature Rhyth-produced events continue. Rhyth sets platform, moderation, payment and reporting standards across delivery models.

07 / TEAMRHYTH LABS · OCTOBER 2026

CREATIVE VISION.
COMMERCIAL EXPERIENCE.

Jessica Smith
CO-FOUNDER

Jessica Smith

3D designer.
Sales + partner relations executive.

12+ years in sales and partner relations. Leads commercial relationships, creative direction and executive production.

LinkedIn
Mhalik Baldwin
CO-FOUNDER

Mhalik Baldwin

Operations leader.
Musician + systems thinker.

15+ years in operations and people development. Leads platform readiness and technical coordination. Lean Six Sigma Green Belt.

LinkedIn

Experience: founder statements, Rhyth About-page source and public LinkedIn profiles. Planned contractor coverage: streaming, platform support, marketing, partner coordination and moderation.

08 / THE $75,000 OPPORTUNITYRHYTH LABS · OCTOBER 2026

INITIAL WORKING CAPITAL

$75,000

Build the assets and evidence
for a business that repeats.

01

A dependable platform

Tested access, performance and settlement.

02

A production system

Reusable venues, templates and workflows.

03

A reachable audience

Consented accounts, follows and attendance data.

04

Paying sponsors

Delivered campaigns and credible reports.

05

Repeat relationships

Artist rebooking and partner follow-on business.

06

Known economics

Actual costs, margins and cash timing.

Intended outcomes, not achieved results. $50,000 minimum close supports a narrower scope. Company investment structure, valuation, investor rights and existing obligations remain to be documented.

09 / NEAR-TERM EXECUTIONRHYTH LABS · OCTOBER 2026

THREE ACTIVATIONS.
THE FIRST PROOF POINTS.

NOV 3–7

Upstate
Takeover

Nine planned paid sets; 2K–3K projected unique visitors. $25K–$30K cash sponsorship target.

$16,320 operating estimate
NOV 10–15

Launch
Week

Test repeat attendance, onboarding and production efficiency.

Full budget being developed
DEC 3–6

Miami
Art Week

Test partner delivery and a format that travels.

$25,645 production requirement
Capital advances commitmentsArtist deposits · rights · production · marketing · supportSponsor collections replenish working capital

Dates depend on agreements and readiness. Upstate excludes artist fees, filming, merchandise and extra engineering; add $10K if Benny’s guarantee is accepted. Fund each scope and retain reserves. See appendix for assumptions.

10 / BUILDING THE NEXT CHAPTERRHYTH LABS · OCTOBER 2026

END THE YEAR WITH MORE
THAN THREE SHOWS.

An audience that returns.
Partners who book again.
A platform ready for more.

4 paying sponsors2 follow-on engagements20% eligible repeat attendance

Proposed validation targets—not results.

ILLUSTRATIVE YEAR-END CASH

Collections equal all costs$75K
$50K collected above costs$125K
$100K collected above costs$175K

$75K investment + Rhyth cash collected − all cash expenses.

SEEKING $75,000 TO ESTABLISH THE FOUNDATION FOR GROWTH.

Cash illustrations are not forecasts, valuation or investor payouts. Assume no opening cash or obligations, all costs paid and no artist funds included; reserves remain within ending cash. A $25K cash shortfall leaves $50K. Later programs require sufficient funding. Revenue assumptions and downside.